Brand Identity / Packaging / Creative Direction
Consumer Packaged Goods (CPG)
Rumamba Crackers was developed as a modern, health-forward snack brand. From identity to packaging and campaign visuals, the goal was to create a cohesive brand world that feels authentic, natural, and relevant to a trend-conscious audience seeking functional foods.
STRATEGY / BRANDING
Supplement
With the ambition to reimagine what it means to be a cannabis company, I partnered with OGEEZ! to craft a cohesive and modern brand identity rooted in its mantra, Flavoring Life. The goal was to move beyond category clichés and position the brand as vibrant, expressive, and culturally relevant.
Through a comprehensive brand book, we established a clear and compelling identity system that reflects both the product experience and the brand’s unique point of view.
Visual Identity / Branding
Technology
Fastral AI is an emerging technology company that needed a visual identity. They are focused on helping businesses seamlessly integrate artificial intelligence into their operations.
This project encompassed brand positioning, visual identity, and messaging to support market entry and growth.
